Entertainment Studios, Verizon to Launch Six HD Nets
09/23/2008
Entertainment Studios Inc., a large independent producer and distributor of first-run syndicated television programming, has announced it will launch six targeted high-definition (HD) networks, with Verizon Communications Inc. (VZ) signed for the initial launch.
The six HD networks, currently planned to launch on FiOS TV later this year, are: Cars.TV, Pets.TV, Comedy.TV, Mydestination.TV, ES.TV and Recipe.TV. The networks will provide multiplatform content, according to Entertainment Studios.
Viewers will eventually be able to watch the content on TV, online, and on mobile phones, added the company.
Cars.TV -- This adrenaline-pumping network showcases the collectors, designers, innovators, and the ultimate car enthusiasts.
Pets.TV -- dedicated to pet lovers everywhere. PETS.TV celebrates the pets we love and the people who love them. Pet News, Pet Care, Pet Health and Pet Lifestyles.
Comedy.TV -- dedicated to today's funniest comedians, featuring a mix of live concert performances, talk and variety shows, sitcoms and movies.
MyDestination.TV -- dedicated to the best in travel featuring fun, exciting, exotic must-see destinations around the world.
ES.TV -- dedicated to entertainment news, variety shows, celebrity profiles and today's hottest superstars.
Recipe.TV -- dedicated to famous chefs, amazing recipes, wonderful food and delicious cuisine from around the world.
“Our goal and commitment is to make our networks the very best in their categories, and our upcoming launch on the Verizon FiOS TV platform gives us a great start,” said Byron Allen, Founder and CEO of Entertainment Studios, in prepared comments.
“The future addition of these six high-def networks, coupled with our advanced fiber-optic technology, will help to further enhance our FiOS TV offering and will certainly appeal to many of our customers,” said Terry Denson, vice president for FiOS TV content and programming.
Verizon claims these six HD channels will join Verizon's channel lineup, which offers more than 400 all-digital channels, including an increasing number of high-definition channels and more than 11,000 video-on-demand titles each month, 70 percent of which are free. FiOS TV is currently available to more than seven million homes in 14 states.