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Amazon Enters CDN SpacePart of Online Brand’s Amazon Web Services Portfolio
Paula Bernier
09/19/2008 It was only a matter time. Amazon (AMZN) has gotten into the CDN business. The company this week took the wraps off its CDN plan, which reportedly embraces the same no-contract, pay-for-what-you-use model seen in other Amazon Web Services. The initial offer is basic and targeted at SMBs, but it’s an important start for this strong brand in a red hot area of network services. Driven by growing demand for online video and gaming, CDN revenue totaled more than $990 million last year alone, according to a Jan. 2008 report by Tier 1 Research. Meanwhile, Frost & Sullivan predicts the CDN field will rake in $2.5 billion by 2013. Of course, Amazon is just one of the many companies in the CDN space, sharing the market both with old-timer content delivery network specialists like Akamai Technologies Inc.(AKAM) and Limelight Networks Inc.(LLNW) as well as relative newcomers AT&T Inc.(T) and Level 3 Communications Inc.(LVLT).
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