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Bob Wallace, Executive Editor, xchange RSS
bwallace@vpico.com
Clarity on AT&T’s Video Services
04/30/2008 15:03

Apparently there’s some confusion as to what AT&T Inc. currently sells and resells on the video services front, so let’s try and be crystal clear on the services.

AT&T has four offerings and a mobile option. U-verse is its landline-based entry. It also resells DISH Network’s TV service, which is offered via satellite, exclusively to new customers in its 22-state region. That started April 1.

The carrier is non-committal on whether it’s actively still reselling TV service from DirecTV. A fourth option for those seeking more than just satellite TV from AT&T is the telco’s Homezone service, which includes Internet access and more.

One the wireless front, AT&T recently launched mobile TV service for those on the go.

AT&T has presumably wanted this to be clear, but that’s a tall task when you’re acquiring or merging with other companies (SBC & AT&T, AT&T and BellSouth for example) and maintaining their services for some period of time.

That’s part of what made AT&T’s video services menu a tad confusing until recently, and a bit still today.

When AT&T hooked up with BellSouth, the latter was reselling satellite TV services in chunks of its region from DirecTV. AT&T had said publicly it would stop reselling it at the end of the first quarter of this year. So it appears AT&T’s now only reselling video services from DISH.

Asked for a definitive comment/statement on whether it’s still reselling DirecTV, it seems the satellite operator is not completely out of the game. A spokesperson sent the following reply:

“For the near term, DISH Network will be AT&T's exclusive satellite provider for new customers across its 22-state footprint. AT&T continues to evaluate its long-term relationships with both companies based on the best interests of AT&T's customers and shareholders and will announce a decision by late 2008.”

Everyone loves choice, but sometime too many options in one basic category can be a bit confusing. At the same time, people like simplicity, so figuring out what your options are as time passes and the landscape changes can require an occasional update.

There you have it, for now. Ping me with any questions, and if I can’t answer them, I’ll certainly get the info from those who can.

Stayed tuned!



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